Can I add logos or images to my QR code powered by GS1?

Adding logos or images uses up the QR code’s error‑correction capacity and can make it harder to print and scan reliably. QR codes are designed for functionality, not visual decoration — keeping them simple helps ensure they work as intended for both retailers and consumers.

 

If you do choose to customise your QR code, it’s important to have it verified to confirm it will scan successfully in real‑world conditions. GS1 Ireland offers verification services which will test your QR code.